Ways To Bring On Affiliates
In order to make your affiliate program work you need affiliates promoting your program. There are several different ways to bring on affiliates but there are a couple strategies that are the most effective.
The most effective way to bring on directly related affiliates is to use a search engine (specifically Google). Before you do this you’ll want to get together a list of keywords or keyword phrases related to your niche market to search for. Then you want to search for things like “keyword” or “keyword phrase” blog; “keyword” eBook; “keyword” course; “keyword” strategies and so on. This will help you find informational blogs or websites directly related to your market that might have an interest in becoming your affiliate. If they are already advertising or promoting affiliate programs on their site chances are they will have an interest in yours.
If they’re displaying AdSense ads your chances just increased. Before you approach them you’ll want to take a look at what kind of AdSense ads are coming up on their website. They should be pretty closely related to their content. Next you’ll want to create an ad campaign targeting that keyword or keyword phrase and make it a content only ad. It gets even better you can tell Google AdWords that you want your ad displayed specifically on their website. You can do this by selecting “Relevant pages only on the placements I target” in the edit campaign settings of your ad group. This will display your AdWords ad specifically on their site. Then you can approach them with a phone call preferably which will give you a better chance of landing the affiliate or through email. You can call them and say my ad is already being displayed on your website would you be interested in promoting my affiliate program? Not only will you be getting paid for a click to my website but you will be getting paid even more for a sale. Of course you’ll have to do a little selling and give them an idea of what your company or product is about, but this will give you a step up.
This is the best approach to find affiliates and remember if there’s a phone number to call them don’t hesitate! This will give you a much better chance of building a relationship with them. If you stick to this path you’re sure to pick up at least a few affiliates and get your sales on the rise.